28 Jul Savour Partnership Celebrates Exciting New Collaboration!
There is big news for the industry’s premier online magazine production team, Leslie Carothers and Sam Henderson of Savour Partnership! They just designed, wrote, produced and launched a brand new consumer focused bi-monthly online magazine, Seasonal Living Magazine, for their client, publisher Gary Pettitt. Gary is the owner of one of the country’s leading boutique indoor/outdoor furniture, lighting and decorative accessories manufacturers, Seasonal Living, which is well loved by interior and hospitality designers globally.
Consumer focused Seasonal Living Magazine inspires its readers with beautiful imagery and helpful articles on travel, food, entertaining and home decor. Although starting out online, publisher Gary Pettitt has plans to grow it into a print publication. I’m so excited about this!! I hope it happens sooner rather than later, because I love print magazines and I know a lot of you, dear readers, do too!
You’ll also find lots of video in their new online magazine, as well as live links to several of Seasonal Living’s colorful ceramic tables and cordless lighting, perfect for seasonal indoor/outdoor decor!
Manufacturer Seasonal Living launched the new magazine on their website’s home page, and it is FREE to enjoy right now. No download or email sign up required! See it HERE!
And while you’re there, see their new blog post about it, here, too!
THE BACKSTORY ON SAVOUR PARTNERSHIP
Leslie and Sam’s company, Savour Partnership, is a second business for both of them and they are celebrating one year this month! CONGRATULATIONS!!!
I’ve known Leslie for some time now, (known to a lot of us online as @tkpleslie) and this collaboration with Sam Henderson is skyrocketing – and for good reason too! Let me tell you a little bit about each of them.
Leslie Carothers: Leslie is a nationally-known speaker, writer, educator and social media marketing and digital branding expert. She has worked for the past 10 years with brands and interior designers all over the country, helping them refine their brand niche, plan and execute on comprehensive brand campaigns using the tools of social media, and, more recently, helping interior designers with website project management and curation.
Sam Henderson: Besides Sam’s main business, Savour Imagery, he is also one of the key content producers (written, video and photo) for the Discovery family of brands, including HGTV, The Food Channel and The Travel Channel. In addition, he writes HGTV’s weekly *Design Trends* column.
When you put really smart, business-savvy brains together, like these two, and their combined experience of over 50 years within the home furnishing and interior design industries, (Leslie with The Kaleidoscope Partnership; Sam with Savour Imagery), you get Savour Partnership.
Their company designs and produces beautiful online publications of all types, including full scale online magazines like Seasonal Living Magazine, email opt in mini-magazines, ebooks, enewsletters, etc.
They have been executing in such an exceptionally professional manner, with wonderful testimonials from their clients, that interior designers have been flocking to them. Who wouldn’t, when their publications can make an interior designer’s own work look so beautiful?
Let me share a little more about what Savour Partnership offers and how they can directly help you grow your business. Below is the front of their brochure and their website is www.savourpartnership.com
Why Does Savour Partnership Exist?
Let’s face it, online shopping by consumers is seriously affecting the bottom line for interior designers, and other small businesses (ours included!). With online giants such as Amazon making it incredibly simple for homeowners to buy their products online, something had to be done to help interior designers, retailers and manufacturers thrive in this rapidly changing economy. That’s where Savour Partnership comes in. Leslie Carothers and Sam Henderson recognized this need in a rapidly changing economy and developed a solution.
What Problem Does Savour Partnership Solve? With so many marketing consulting firms out there, Leslie and Sam realized they had to offer something completely different that really solved the current and growing problem designers, brick and mortar retailers and manufacturers face. The competition is tough when consumers are directly purchasing a product online, instead of through their interior designer or brick and mortar retailer.
What did Sam and Leslie think about before they began Savour Partnership?
- How could they truly help interior designers, brick and mortar retailers and manufacturers create additional, viable and profitable revenue streams to replace shrinking margins on product sales and make money, literally, while they’re sleeping?
- How could they help their clients, in the long term, create sellable online business assets – separate from their main business?
Savour Partnership created a solution – a unique set of “customizable services” to actually help their clients add these additional revenue streams to their businesses. Savour Partnership was born to personally help designers, retailers and manufacturers in the furniture and design industries make more money, online, through their existing brands – in a digitally savvy way.
What Services Does Savour Partnership Offer?
- Affiliate Marketing Set Up & Training
- Uniquely Branded Email Opt In Mini-Magazines ( 4 pages)
- Editorial-Quality Custom E-Publications – full online magazines, lookbooks, ebooks, online course design, etc.
- Custom Branded Media Kits
- Custom E-Newsletters
- Full Promotional Marketing Campaigns
As Leslie emphasizes: Our focus is to help our clients present their brand vision more beautifully, online, while also helping create the opportunity for them to make money 24-7 in the short term, while working towards developing a sellable online business asset to an outside investor, long term.
Depending on the needs of the client, we create a full promotional marketing program for them, including several layers of publications, or simply help them with one publication at a time. We are full service company and have developed an easy onboarding process, including video, that saves our clients’ time and helps them understand exactly what we need from them in order to produce their publications. We are there for them every step of the way, via phone calls, text, email, etc.
That sounds like excellent customer service to me! Read some testimonials about their services HERE.
Below are the covers of two of the 4-page email opt in mini-magazines interior designers’ Jana Donohoe and Leslie Hagar Price had Savour Partnership create for them. As you can see, the beautiful covers showcase their own work and each page within does, as well.
To see the email opt in mini-magazines of some more of Savour Partnership interior designer clients, and to subscribe to all their blogs, please click the links below.
INTERIOR DESIGNERS:
Laura and Cliff Muller: http://fourpointdesignbuild.com/blog/
Carla Aston: https://carlaaston.com/designed
Barbara Gilbert: https://www.interiordesigndallas.com/blog/
Liza Jones: http://www.lizajaneinteriors.com/blog-liza-jane-interiors/
Keianna Rae Harrison: https://www.herchichome.com/category/interior-design/
Heather Bates: https://heatherbates.com/blog/
Jana Magginetti: https://www.janamagginetti.com/blog/
Leslie Hagar Price: https://www.pricestyleanddesign.com/accessible-interior-design-blog/
Laurence Carr: https://laurencecarr.com/blog-new-york-city-interior-designer/
Jana Donohoe: https://www.janadonohoedesigns.com/casually-tailored-blog
Lori Pedersen: http://loripedersen.ca/blog/
Elizabeth Scruggs: https://superior-construction-and-design.com/interior-design-blog/
MANUFACTURER:
Seasonal Living: https://seasonalliving.com/seasonal-living-magazine
If you are an interior designer reading this post, Leslie and Sam also have a FREE Facebook group HERE you can join that they set up to help business owners learn more about how to drive the traffic to their websites and blogs that makes this business strategy successful. They also talk about other industry news too. I am a member and I learn something new every day!
Here is the link: http://facebook.com/groups/drive.massive.traffic
I also invite you to follow Savour Partnership on all their social media channels below:
http://instagram.com/savourpartnership
http://facebook.com/savourpartnership
http://twitter.com/savourpartnrshp
‘Till next time, please check out the array of services Savour Partnership offers and if you like the new Seasonal Living Magazine as much as I do, please help them spread the word about it by sharing this link https://seasonalliving.com/seasonal-living-magazine with your friends and family.
Thank you! XO PG
NOTE: This blog post is sponsored by Savour Partnership. All facts and images are provided by Savour Partnership. Opinions are my own.
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